![SNDC website on a tablet](http://jamesnortondesign.com.au/sites/default/files/img/SNDC-images-hero%403x.jpg)
SNDC branding
![](http://jamesnortondesign.com.au/sites/default/files/styles/logo/public/img/project/SNDC-images-logo%403x.jpg?itok=nmhGKQqB×tamp=1511958642)
SNDC
Branding
Design
Print
Podcast
JND were asked to create a brand that promotes clear communication for designers. We created a strong visual identity that embodied the client’s business goals and sense of humour. We commissioned hand-drawn illustrations by Simon O’Carrigan to help explain the company’s key messages. These formed the basis for a visual style that was expanded across all design materials including their podcast Dig Beneath Design.
See the website.
What we did:
- – Logo
- – Website
- – Digital documents
- – Art Direction
- – Podcast branding
![](http://jamesnortondesign.com.au/sites/default/files/styles/large_desktop/public/img/SNDC-images-hero%403x.jpg?itok=uwxg87Tp)
![](http://jamesnortondesign.com.au/sites/default/files/styles/large_desktop/public/img/SNDC-images-business-cards-1%403x.jpg?itok=LTA5wIU1)
![](http://jamesnortondesign.com.au/sites/default/files/styles/small_desktop/public/img/SNDC-images-web-phone-2%403x.jpg?itok=k4V7v302)
![](http://jamesnortondesign.com.au/sites/default/files/styles/small_desktop/public/img/SNDC-images-web-phone-3%403x.jpg?itok=MB9Yg9gs)
![](http://jamesnortondesign.com.au/sites/default/files/styles/large_desktop/public/img/SNDC-images-doc-4%403x.jpg?itok=RO1kZZG7)
![](http://jamesnortondesign.com.au/sites/default/files/styles/large_desktop/public/img/SNDC-images-doc-5b%403x.jpg?itok=5tM-YTk4)
![](http://jamesnortondesign.com.au/sites/default/files/styles/small_desktop/public/img/SNDC-images-pres-6%403x.jpg?itok=9axtXqiE)
![](http://jamesnortondesign.com.au/sites/default/files/styles/small_desktop/public/img/SNDC-images-pres-7%403x.jpg?itok=6NqOAyIa)
![](http://jamesnortondesign.com.au/sites/default/files/styles/large_desktop/public/img/SNDC-images-illos-8%403x.jpg?itok=mDtuWCYn)
Illustrations by Simon O’Carrigan